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Search Engine Optimization (SEO) has become an essential aspect of any successful digital marketing strategy

When it comes to link building, there are a lot of terms that get thrown around. Here is a comprehensive guide to all the different link building terms

Search Engine Optimization, or SEO for short, is the process of optimizing a website for Google search with the goal of earning higher web traffic

Link building is one of the most important aspects of off-page SEO. Not only does link building help your website rank higher in search engines

A do-follow link is a type of link that is automatically followed by Google. This means that when someone clicks on the link, they will be taken to the website

As an SEO consultant, you may find yourself having to explain the value of SEO to clients who are new to the idea of investing in digital marketing.