In this essay, Diwali is not only a ‘Festival of Lights' but rather a season that signifies plenty of opportunity. Since Diwali is marked with high spending and has a festive feel to it, such an important option as new business and income-generating ideas for Diwali 2024 is very unique. If you are an experienced businessman or planning a part-time business to increase revenue, here is the list of top 10 business ideas that will help to celebrate Diwali as a prosperous festival.

1. Festive Gift Hampers

Selling gift hampers is one of the best ways of making good sales during the Diwali festival. It takes a considerable time to determine what companies, families, and friends are looking for—personalised or curated gift boxes. You might consider such categories as ‘Fitness Gift Baskets,’ ‘Indian Gift Baskets,’ ‘Eco-Chic Gift Baskets.’ However, a small, personal extra that could be incorporated is packing the products individually.

2. Diwali Décor and Lighting

Individuals excitedly pave the way on their houses for Diwali—you can choose better or organic decorative items like LED lights, torans—house entry garlands, and fairy lights. One of the major current trends is sustainable décor; hence, adding products made from clay, bamboo, or recycled products can entice such trends.

3. Organic sweets and snacks

Organic, vegan, and low-sugar options of the classic Diwali sweets have recently become more common. Maybe start an organic mithai range, gluten-free products, or chocolate barfi or vegan laddoos range, and the demand is set to grow among health-conscious people.

4. Customised Diwali apparel

Everybody dresses up for Diwali, so why not tailor outfits specific to Diwali and the colours associated with it? Good options are embroidered sarees, kurtas, or even Indo-western marriage outfits. There is also the aspect you could latch on sustainable fabrics or handloom fabrics that exhibit the ancient spirit of India’s textile industry to a target clientele looking for both aesthetics and sustainability.

5. Diwali Home Cleaning Services

Since homes are deep cleaned for Diwali, the cleaning service can be very popular or in high demand during this festival. If you haven’t already, try creating special promotions tied to Diwali that include deep cleaning, interior organisation, and the use of biodegradable cleaning products. Local cleaners can be contracted, or the service can be made available for online booking to make the offer much more attractive to the customer.

6. Sustainable Firecrackers and Bombs and Pooja products

As there is recognition of the problem with pollution, environment-friendly firecrackers like recycled material or low-smoke firecrackers are trendy. Similarly, there are environmentally friendly clay idols, diya oil made from organically sourced material, and natural agarbattis, which are also preferred by such customers.

7. Diwali Campaigns and Their Related Digital Marketing Services

Despite the restrictions and concerns of the coronavirus, all types of business establishments are eager to get the most out of Diwali promotion, and digital marketing can help them a lot. You need to know that you can capitalise on specialised Diwali promotional packages for local businesses if you have skills in social media management, PPC advertising, or content creation.

8. Event Planning Services and Virtual Event Celebrations

Since the majority prefer small social gatherings or even no social interactions at all, virtual parties on the occasion of Diwali, including video conferencing with family members, virtual pujas, etc., can be a success. This is because you could package services that are affiliated with decorating your virtual event, providing Diwali catering services, and even Diwali games specific to the event.

9. Handmade jewellery and jewellery

People go out for shopping jewellery, most especially during Diwali, because it is perceived to be lucky or good. Jewellery made by hand with silver, terracotta, or even semi-precious stones can pull in clients looking for a different kind of product. Running a pop-up or an online store with an emphasis on “limited edition” may be of advantage to you.

10. Gift Wrapping and Packaging Services

Gift giving has become creative, and so has gift packaging; thus, people can make a business out of giving personalised or biodegradable gift packaging. Products that can be given to customers include organic papers, jute strings, and plantable tags with which customers can wrap their gifts.