If you're running a website, chances are you've heard of Google Analytics. But do you know how to use it to track your main domain traffic? 

It's easier than you think. In this view, we'll walk you through the process of setting up and tracking main domain traffic in Google Analytics. 

–We'll cover the basics of domain tracking and explain how to set up custom reports to help you monitor your traffic behavior. 

– We'll also discuss why it's important to track multiple top-level domains and how it can help inform strategic decisions for your website.

Main Traffic Sources

There are several ways to track main domain traffic in Google Analytics. The most common method is through the use of a filters. 

Filters can be created in the Admin section of Google Analytics, and applied to specific views. Another way to track main domain traffic is by using segments. Segments allow you to view data for specific traffic sources, or groups of traffic sources. 

Finally, you can use custom reports to track main domain traffic. Custom reports can be created in the Reporting section of Google Analytics, and allow you to specify which data points you want to include in the report.

Direct Traffic

• If you want to track traffic from your main domain in Google Analytics, there are a few different ways to do this. The first way is to add your main domain as a referral exclusion. 
• This will prevent any traffic from being counted as a referral, and instead, it will be counted as direct traffic. To do this, go to the Admin section of Google Analytics and click on the View Settings. Then, under Referral Exclusion List, add your main domain
• Another way to track traffic from your main domain is to use UTM parameters. UTMs are special codes that you can add to your URLs which allow you to track specific campaigns or sources of traffic. For example, if you have a newsletter that you want to track, you could add a UTM code to the URL that people click on in the newsletter. 

Referral Traffic

• Referral traffic is traffic that comes to your website from another source. In Google Analytics, you can track referral traffic in the “Acquisition” section under “All Traffic”.
• To see referral traffic in Google Analytics, go to Acquisition > All Traffic > Referrals. Here, you’ll see a list of the websites that are sending traffic to your website. You can use this information to improve your website’s SEO and get more traffic from these websites.
• If you want to track referral traffic for a specific page on your website, you can do so by creating a custom report. To create a custom report, go to Acquisition > All Traffic > Referrals and click on the “Create new report” button.

Search Engine Traffic

• When you set up a website, one of your main goals is likely to bring in traffic from search engines. After all, what good is a website if no one can find it? Fortunately, Google Analytics can help you track your search engine traffic so you can see how well your site is performing.
• To track search engine traffic in Google Analytics, go to Acquisition > All Traffic > Channels. Here, you'll see a breakdown of the different types of traffic coming to your site. Search engine traffic will be listed under the 'Organic Search' category.
• Click on 'Organic Search' to see more detailed information about your search engine traffic. Here, you can see things like the average number of sessions per user and the bounce rate for organic searches. This information can help you tweak your website so that it's more effective at bringing in traffic from search engines.

Social Media Traffic

• There are a few different ways that you can track social media traffic in Google Analytics. The first is by using the Social Sources report. This report can be found under Acquisition > Social > Overview.
• You can use the Social Sources report to see how much traffic is coming from each social network, as well as which specific URLs are being shared. This report can be helpful in understanding which social networks are driving the most traffic to your site.
• If you're not sure how to set up campaign tracking, Google has a helpful guide that walks you through the process step-by-step.

Email Marketing Traffic

• There are two ways to track your email marketing traffic in Google Analytics. The first is to use Google's URL Builder to add tracking parameters to your links, and the second is to set up a separate profile in Google Analytics for your email campaigns.
• Using Google's URL Builder is the easiest way to track email traffic, but it requires that you add tracking parameters to each link in your email. If you have a lot of links, this can be time-consuming.

Paid Advertising Traffic

There are a few different ways that you can go about tracking paid advertising traffic in Google Analytics. One way is to set up separate campaigns for each of your different paid ad campaigns, and then track the traffic to those campaigns using the campaign tracking feature in Google Analytics. Another way is to use URL parameters to append information onto your paid advertising links that will allow Google Analytics to track the traffic from those ads.

Other Traffic Sources

• As well as tracking traffic to your main domain, you can also track traffic to other domains that you own. To do this, you will need to set up a separate Google Analytics account for each domain and then add the tracking code to each domain.
• Once you have done this, you will be able to see the traffic data for each domain in its own account. This is useful if you want to see how much traffic is coming from each domain and where it is coming from.
• If you have multiple subdomains, then you can either track them all in one account or create a separate account for each subdomain. It is up to you which method you prefer.

In conclusion, with the right settings, you’ll be able to get valuable insight into how visitors are interacting with different areas of your website and take appropriate actions to further improve user experience. Utilizing various data sources within GA, such as site search, referral information and more can also help you create targeted campaigns that will drive even more organic traffic to your website over time. So, what are you waiting for? Get started with tracking main domain traffic today!