Google is always changing and evolving. They are constantly tweaking their algorithms in order to show the most relevant results to searchers. This can be a good thing or a bad thing, depending on how your website is affected. The most recent Google algorithm update is called the 'Medic' update. This update was released on August 1, 2018 and it is focused on medical-related websites. If you have a website in the health or medical niche, then you need to pay attention to this update. In this blog post, we will explore what the 'Medic' update is and how it affects websites in the medical industry.

What is an algorithm update

An algorithm update is a change to the way Google ranks web pages. The most recent Google algorithm update is the 'Mobile-First' update, which was released in March 2018. This update changed the way Google ranks web pages on mobile devices, giving preference to pages that are mobile-friendly.

Google's history of algorithm updates

• Google is constantly updating its algorithms to improve the quality of search results. The most recent update was announced on September 8, 2016 and is called the Possum algorithm update.
• This update affected local search results by giving more weight to businesses that are physically located near the searcher. This is especially beneficial for small businesses that may have been previously overshadowed by larger businesses in search results.
• In addition to this update, Google has made several other changes to its algorithms over the years. In 2012, they implemented an update called Penguin which penalized websites that were using spammy techniques to improve their search engine rankings. In 2013, they released an update called Hummingbird which improved the way they understand queries and provided better search results for longer, more complex queries.

The most recent Google algorithm update

• Google has affirmed that an algorithm update designated to battle spam is rolling out on a mission to search items overall and in all languages. As indicated by Google, the October 2022 spam update will carve out an opportunity to totally carry out. (Very clear since it required 11 months of the groundwork for Google to finish it.
• To guarantee the nature of its search crawler results, Google regularly delivers spam updates. Not withstanding, the specific subtleties of these updates are quite plugged, with the exception of when it targets explicit kinds of spam, for example, the link spam update of August 2021.

How the most recent update affects SEO

• The most recent Google algorithm update affects SEO in a few different ways. One is that it changes the way that Googlebot crawl websites. This can affect how quickly new content is indexed and how often pages are crawled. Another change is that the update improves the quality of search results by devaluing low-quality content and spammy websites. 
• This means that sites with thin or hastily written content may see their rankings drop in Google's search results. Finally, this update also freshly picked introduced some changes to how Google calculates keyword relevance. 
• This could cause some fluctuations in SERPS (search engine results pages) for certain queries.

What to do if your website was affected by the update

• If your website was affected by the most recent Google algorithm update, there are a few things you can do to try and improve your website's ranking. First, make sure that all of your content is relevant and up-to-date. 
• Google favors websites with fresh, relevant content, so make sure to regularly add new content to your site. Secondly, analyze your website's link profile and make sure that all of your links are high-quality, free from spam and come from reputable sources. 
• Links from low-quality or spammy websites can hurt your ranking, so it's important to be selective about the sites you link to. Finally, keep an eye on your website's search engine optimization (SEO) and make sure you're using effective techniques to improve your ranking.
• Regularly monitoring and fine-tuning your SEO will help ensure that your website continues to perform well in Google's search results.

Conclusion

The most recent Google algorithm update is the Hummingbird update, which was released in September 2013. The Hummingbird update was designed to make Google more 'human', and it places a greater emphasis on user intent and searcher context when returning results. This update has had a profound impact on the SEO landscape, and has made it even more important for companies to produce high-quality content that is relevant to their audience.