How to learn digital marketing for free at home: 2022 guide

In this free online digital marketing course, students will learn online marketing best practices for executing digital marketing strategies using the latest tools and how to advertise effectively on social media platforms. We'll start with courses because if you don't already have digital marketing friends/colleagues, online courses are the best way to learn digital marketing.   

• Whether you decide to study digital marketing online or take some offline courses, keep your goals in mind and decide what exactly you want to study. If you don't want to spend money on paid digital marketing courses, you can sign up for a free online digital marketing course and learn digital marketing for free. 
• You can start learning digital marketing by reading books or blogs, signing up for paid courses, watching YouTube videos, listening to podcasts, watching webinars, and many other ways. A great way to start learning about social media marketing is to take a Facebook online course.   
• Once you get used to running your social media activities on Facebook, you can improve your skills by learning more about marketing on Pinterest, LinkedIn, and Twitter. These free content marketing and digital PR courses will help you get started with effective campaigns. These free SEO courses will help you hone essential skills and start creating effective search marketing campaigns.   
• In addition to the many free marketing courses you can take, Neil Patels' website also has many free tools that can help you optimize your digital presence. PPC University is a completely free online learning resource created by my former company WordStream to develop your PPC and digital marketing skills.  
• Our free digital marketing training video content will fill in gaps in your knowledge and introduce you to the latest technologies, strategies of digital marketing, and tactics so you can get your business in front of customers at lightning speed. 
• Digital Strategy and Action is a fun free online course that will introduce marketers to what big companies like Amazon, Facebook, Netflix, and Google have in common when it comes to digital strategy. You'll learn about business websites, how to find business websites on Google, how to build a loyal online fan base, online content marketing, paid advertising, online analytics and reporting, and more.    
• The Unbounce Landing Page Conversion Course is a free online course covering multiple topics designed to help you learn how to increase landing page conversions; an essential skill in your digital marketing toolbox. 
• Googles Online Marketing Challenge is an online course with modules covering entry-level digital marketing, search engine marketing, search engine advertising, display advertising, mobile, social media, analytics, and video, making it one of the most comprehensive courses for beginners
• Growth Academy is not only completely free but also taught by some of the top marketing experts in the industry.    

The course takes about 4 hours and is completely free, so it's a great option if you want to start learning the basics of content marketing. If you already have a premium LinkedIn Learning subscription (most marketers do), you can take the course for free, or sign up for a trial and get one month of free course access.    

You will find more marketing courses on SkillShare, so I suggest you look at the number of students and read the testimonials, and then read the bios of the instructors to see if they are really experts in the field. 

This is one of my favorite options for learning EVERYTHING ONLINE because you can pay a flat low monthly fee and get access to all the expert-led courses on the platform (and there are thousands of them). This comprehensive digital marketing course is just under four hours long, and the Skillshare platform offers a two-month free trial, so you have plenty of time to go through all the lessons if you want.   

• The Constant Contact Social Media Quick Start contains a series of step-by-step lessons covering topics such as digital marketing strategies for Facebook, Twitter, and YouTube, as well as online directories and review sites. 
• Topics include marketing on Instagram and Facebook and ways to reach the public on social media. Whether you want to start with the basics of marketing or be more advanced, there is something for everyone here.    

Having your own marketing blog will help you put what you've learned into practice and showcase your expertise. Google offers a free course on how to advertise your business online, with five modules and video tutorials to help you develop a successful advertising and marketing strategy, including email marketing, video, and display advertising. 

• The HubSpot Academy offers certification and training courses to teach people how HubSpot's inbound marketing and software work. Enjoy these 12 free marketing courses and readings from HubSpot to help you master inbound marketing.    
• Google's free online digital marketing course tops our list for a good reason; it covers every aspect of digital marketing for beginners to intermediate users and offers free certifications. The finance and investment publication has launched its own series of accredited online courses, this one - Digital Marketing Strategy - available for free for 14 days with Forbes Learn. 
• This 30-day crash course promises to walk you through the marketing process step-by-step and give you a killer strategy by the end of the month. The course is like a digital marketing 'fast track', it takes a lot of guesswork when it comes to learning digital marketing and finding a marketing job, so you just follow the instructions to get the job.    

Remember, the role of a digital marketing manager is not to learn how to manage an SEO campaign strategy or social media campaign (which is the job of an SEO expert or social media marketing manager), but to know how to organize all the processes. make them work. to the same goal. Also, you need to acquire the necessary knowledge so that you can combine all the techniques of online marketing for the best results