The Tilak is applied on the Ajna Chakra (third eye), representing wisdom, focus, and divine energy in Hindu traditions.
Vaishnavites wear a U-shaped Tilak, Shaivites wear a horizontal Tripundra, and Shaktas use a red dot (kumkum)—each representing different deities.
Applying Tilak on the forehead stimulates the pineal gland, helping in mental clarity, concentration, and spiritual awareness.
The Tilak is believed to shield against negative energies, maintaining inner peace and positivity throughout the day.
Using sandalwood, kumkum, or turmeric paste for Tilak helps cool the mind, relieve stress, and balance body energy.