In 1638, King Charles I of England was the one who introduced the first subscription concept and granted a patent for a fire insurance programme.
It aims to compensate for property loss in fires, which were widespread at the time.
In 17th century, with the rise of publishing, it gained more popularity, offering monthly deliveries of newspapers & magazines at an affordable price.
At present times, it is used by a wide range of businesses, from streaming services to food delivery kits to clothes rental companies.
The global internet's growth has led to an increase in digital subscriptions, offering a convenient and cost-effective service model.
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